Publications | The LEAGUE Football Magazine  



   
 

THE LEAGUE Football Magazine provides advertisers with a perfect platform to penetrate a unique market – the most well-heeled, brand loyal and passionate football followers.
THE LEAGUE Football Magazine is a high quality, high gloss, perfect bound, B5 football magazine committed to focusing on the best, most inclusive, relevant and up-to-date international and local content, featuring the richest and most popular leagues.
Readers of THE LEAGUE Football Magazine are extremely brand conscious. Advertisers can thus benefit from a presence in the magazine to communicate with a football audience who are actively purchasing luxury goods, brands and merchandise. 30 000 copies of THE LEAGUE are distributed via a Unique Subscriber Database (USD), Verified Free Distribution (VFD) and through retail outlets.

THE LEAGUE Football Magazine – Europe’s leading football magazine – is now pub­lished in Africa and South Africa by SkyMED!A.
THE LEAGUE Football Magazine has had a presence in the European and Asian markets for nearly five years, sells over 500 000 copies per month and has a following of 235 million people in Europe alone. THE LEAGUE Football Magazine is a division of SkyMED!A a specialist publishing house with an array of success­ful publications, conferences and events in its stable.

THE LEAGUE Football Magazine’s presence in the South African marketplace ensures that football enthusiasts now have access to a title that covers the whole spectrum of the ‘beautiful game’, both abroad and locally.

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Every issue of THE LEAGUE contains exclusive interviews, the game’s biggest issues, entertaining articles with world-class photography and writing.

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Advertorials are a powerful below-the-line alternative to mainstream advertising offering the advertiser the opportunity to educate readers about their products and services and inviting the reader to engage with their product.

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With the globalisation of the ‘beautiful game’, we have a look at the biggest deals and transfers, with articles from every corner of the football map.

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Monthly previews and predictions on every game and all the latest products available to players and spectators. The wholesome and charitable side of the ‘beautiful game’ features in Football Cares.

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Here the focus is on football and sporting equipment, apparel and accessories and how football stars live their lives.

The multibillion rand industry that football has become continues to benefit lifestyle products and services.

Comprehensive supplements, inserts and value adds cover topics such as:

  • WAGS
  • Finance
  • Property
  • Travel
  • Cars
  • Gadgets

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Print run : - 30 000
- 20 000 to subscribers
- 10 000 to retail outletsPrint order on World Cup Special Edition - 80 000 copies
Readership: 200 000

(CNA, Exclusive Books, Petrol station forecourts and various other leading retail outlets)
Reader profile: aged 18 to 56
Educated, employed – semi-professionals & professionals
80% – Male
20% – Female
LSM: 4-6 20%
6-8 40%
8-10 40%
Predominantly English

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  • 70% of the print order is for our Unique Subscriber Database (USD) via our Verified Free Distribution (VFD)
  • 30% distributed through national retail outlets at R24.50
  • Complimentary copies are delivered to director’s lounges of football clubs of the PSL
  • Through SMS technology
  • To the SuperSport Corporate League and Futbal Feva players and spectators
  • Through our CSI initiative by delivering complimentary copies to schools and clubs.

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THE LEAGUE is currently published and distributed in the following countries, the UK, Ireland, Malaysia, Singapore, Europe, Scandinavia, Russia, Canada, USA and the UAE.
A global circulation of 200 000 copies per issue, and a readership of over 1 million football fans.

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SkyMED!A – Official sponsor of the SuperSport Corporate Soccer League.
Join Companies like ABSA, Metropolitian, ACSA, Vodacom, Discovery, SuperSport and MWeb.

 

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